These Terms govern your use of wurrent.com and your engagement with Wurrent's advertising management and growth strategy services. By accessing our website or engaging our services, you agree to be bound by these Terms.
By accessing wurrent.com, booking a free Audit Call, subscribing to Wurrent's newsletter, or entering into a service engagement with Wurrent Advertising ("Wurrent", "we", "us", or "our"), you ("Client", "you") agree to be legally bound by these Terms of Service ("Terms") in their entirety.
If you are accessing or using Wurrent's services on behalf of a company, organisation, or other legal entity, you represent and warrant that you have the authority to bind that entity to these Terms. In such cases, "you" refers to that entity.
These Terms are to be read alongside Wurrent's Privacy Policy and any separate Engagement Agreement or Statement of Work signed between the parties. In the event of a conflict, the Engagement Agreement takes precedence over these Terms for matters specific to that engagement.
Wurrent is an AI-powered omnichannel growth agency founded in 2015. We provide paid advertising management, growth strategy, and related digital marketing services to brands globally, with primary operations in Bengaluru, India and Palo Alto, USA.
The specific scope, deliverables, timelines, and fees for each client engagement are set out in a separate Engagement Agreement or Statement of Work. Wurrent reserves the right to modify, suspend, or discontinue any service offering with reasonable notice. Wurrent may decline to provide services to any party at its sole discretion.
Successful advertising outcomes require active collaboration between Wurrent and the client. By engaging Wurrent, you agree to fulfil the following responsibilities throughout the engagement.
Wurrent's service fees, payment schedules, and billing terms are set out in the Engagement Agreement or proposal specific to your engagement. The following general terms apply to all client engagements unless expressly varied in writing.
| Payment Term | Detail |
|---|---|
| Fee structure | Wurrent charges a management fee for its services. This is separate from and in addition to the ad spend you pay directly to advertising platforms. Media spend is not included in Wurrent's fees. |
| Invoicing | Invoices are raised at the frequency specified in the Engagement Agreement (typically monthly in advance). All fees are quoted and payable in Indian Rupees (INR) unless otherwise agreed in writing. |
| Payment terms | Invoices are due within 7 days of issuance unless otherwise agreed. Wurrent reserves the right to pause or suspend services if payment is overdue by more than 7 days. |
| Taxes | All fees are exclusive of applicable taxes including GST (Goods and Services Tax) as applicable under Indian law. GST will be charged in addition to the quoted fee at the prevailing rate. |
| Disputed invoices | Any dispute regarding an invoice must be raised in writing within 5 business days of receipt. Undisputed portions of an invoice remain payable by the original due date. |
| Late payment | Overdue amounts accrue interest at 1.5% per month (18% per annum) from the due date until the date of actual payment, in addition to Wurrent's right to suspend services. |
Wurrent does not charge for the initial free Audit Call. Any subsequent paid engagement requires a signed Engagement Agreement.
This section sets out clearly who owns what in the context of Wurrent's engagement — protecting both parties' intellectual property.
Both parties acknowledge that in the course of an engagement, each may receive or have access to confidential information belonging to the other. Both parties agree to maintain strict confidentiality regarding such information.
Confidentiality obligations survive termination of the engagement for a period of 3 years. Exceptions apply where disclosure is required by a court order, statutory authority, or applicable law — in which case the disclosing party will provide prompt notice to the other party where permitted by law.
Wurrent provides its services professionally and to a high standard. However, the nature of digital advertising involves inherent uncertainties, and the following disclaimers are necessary and enforceable.
Wurrent's website and all content published on wurrent.com are provided on an "as is" basis. Wurrent makes no warranties — express or implied — regarding the accuracy, completeness, or fitness for a particular purpose of any website content.
To the maximum extent permitted by applicable Indian law, Wurrent's total liability to a client in connection with any engagement — whether arising in contract, tort (including negligence), or otherwise — is limited as follows.
| Liability Cap | Applies To |
|---|---|
| Aggregate cap — Wurrent's total liability shall not exceed the total fees paid by the client to Wurrent in the 3 months immediately preceding the event giving rise to the claim. | All claims combined arising from a single engagement |
| No consequential loss — Wurrent shall not be liable for any indirect, consequential, incidental, punitive, or special losses, including loss of profits, loss of revenue, loss of data, loss of goodwill, or business interruption. | All claims regardless of how foreseeable the loss was |
| Ad spend exclusion — Wurrent is not liable for the loss or misapplication of client ad spend paid directly to advertising platforms. Clients are responsible for maintaining sufficient platform balance and monitoring their own accounts. | Media spend paid to Google, Meta, Amazon, and other platforms |
| Website use — Wurrent is not liable for any loss or damage arising from the use of, or inability to use, wurrent.com or any linked third-party websites. | Website visitors and users |
Either party may terminate a service engagement in accordance with the termination provisions set out in the relevant Engagement Agreement. In the absence of specific provisions, the following terms apply.
Termination of a service engagement does not affect a client's right to access wurrent.com or use freely available resources on the website.
Access to wurrent.com is permitted for the purpose of learning about Wurrent's services, accessing published resources, and engaging with Wurrent's team. The following restrictions apply to all website users.
Wurrent reserves the right to restrict or terminate access to wurrent.com for any user who violates these acceptable use terms or engages in conduct that Wurrent reasonably considers harmful to the website, its users, or Wurrent's reputation.
Wurrent may update, change, or take down content on wurrent.com at any time without notice. Links to third-party websites are provided for convenience only — Wurrent does not endorse and is not responsible for the content of linked websites.
These Terms of Service, and all disputes, claims, or controversies arising out of or in connection with them or with Wurrent's services, are governed exclusively by the laws of the Republic of India.
Dispute resolution process: Before initiating legal proceedings, both parties agree to make a genuine effort to resolve disputes informally. Either party may raise a dispute by providing written notice to the other party. The parties will then attempt to resolve the matter through good-faith negotiation within 30 days of the notice. If not resolved, either party may proceed to formal legal proceedings in the courts of Bengaluru.
Wurrent does not consent to the jurisdiction of any court outside India for disputes related to these Terms or its services.
For any questions about these Terms of Service, to report a breach, or to raise a contractual concern, please contact Wurrent using the details below. For privacy-related matters, please refer to our Privacy Policy.
Subject line: Terms of Service — Enquiry
🏢 India Office (Primary): 78, Salarpuria Magnificia, Old Madras Road, Bengaluru, Karnataka 560016, India
🏢 USA Office: Park Blvd, Palo Alto, CA 94306, United States
We aim to respond to all legal enquiries within 5 business days. For urgent matters, mark your email: LEGAL — URGENT.
These Terms of Service were last updated in April 2026. Wurrent may revise these Terms from time to time. We will notify active clients of material changes by email at least 14 days before they take effect. The most current version will always be accessible at wurrent.com/terms-of-service. Continued use of our services after any update constitutes acceptance of the revised Terms.